August 6th, 2025, San Paulo, Brazil
Dealer Tech Day 2025, widely recognized as the most beloved PRO-AV event in Brazil, was tailored for AV integrators, distributors, consultants, and technology providers. Held in São Paulo on August 6, the event reached full capacity with over 150 attendees – every seat occupied and guests standing to participate.
As a global leader in control room video wall software, Polywall partnered with our official distributor for Brazil and Latin America, AVHub Tech, to deliver an engaging presentation on the latest trends shaping control room technology.
Ivan Romashko, Polywall’s Head of Sales and Consulting, and Danillo Bomfim, Managing Director of AVHub Tech, highlighted and discussed latest trends in Control Room Environments industry, such as:
Polywall as a videowall software controller is the natural choice perfectly tailored to managing multi-dashboard videowalls alongside diverse sources. Our latest multidashboard experience features – Mass Login and Persistent Sessions – are designed to streamline users´ and operators´ workflows in such a challenging environment.
As a global leader in control room video wall software, Polywall partnered with our official distributor for Brazil and Latin America, AVHub Tech, to deliver an engaging presentation on the latest trends shaping control room technology.
Ivan Romashko, Polywall’s Head of Sales and Consulting, and Danillo Bomfim, Managing Director of AVHub Tech, highlighted and discussed latest trends in Control Room Environments industry, such as:
- Exponential growth in data processed via BI tools like PowerBI, SAP, Grafana, and many others.
- Rising adoption of self-service dashboards, enabling non-technical users to create visualizations. The number of dashboards to be shown at control room videowalls during the day is repeatedly growing. Three years ago it was just one multi-functional dashboard during the day, today it can be easily 3-5 dashboards per hour.
- Growing prevalence of pure-dashboard installations like Polywall’s project with an international insurance company, HDI Global Insurance Solutions.
Polywall as a videowall software controller is the natural choice perfectly tailored to managing multi-dashboard videowalls alongside diverse sources. Our latest multidashboard experience features – Mass Login and Persistent Sessions – are designed to streamline users´ and operators´ workflows in such a challenging environment.
Polywall Lens: announcement of a new feature
One of the key moments of the day was the first public highlight on the upcoming feature of the next Polywall software release - Polywall Lens, which greatly expands operator capabilities in control rooms. It enables managing and interacting with video wall content in a native resolution of the device - the workstation, the tablet, or the smartphone - zoom to videowall, pan across it, interact with any sources via keyboard, mouse or touch interface - without installing any software or drivers, from anywhere via an internet connection.
This breakthrough opens new possibilities for operator work and significantly speeds up decision-making. We’ll share more about Polywall Lens soon! Stay tuned!
This breakthrough opens new possibilities for operator work and significantly speeds up decision-making. We’ll share more about Polywall Lens soon! Stay tuned!
New business opportunities for proAV integrators and consultants
June 2025 was marked with the 100th Polywall-powered control room deployment in Brazil. With this milestone achieved — and more to come — the Polywall control room business in Brazil is growing increasingly streamlined.
At the conference Polywall and its official regional distributor, AVHub Tech, shared proAV integrators and consultants how to:
We invite all Brazilian proAV integrators and consultants to help us build the next 100 projects, backed by Polywall full-cycle partner assistance (from live demos for potential customers to pre-sales and implementation support), not mentioning the unrivalled technical assistance delivered in hours, not days. Contact us today to become a Polywall partner in Brazil and LATAM!
At the conference Polywall and its official regional distributor, AVHub Tech, shared proAV integrators and consultants how to:
- Initiate new control room project opportunities,
- Claim exclusive discounts,
- Access end-to-end vendor support across all control room project phases: from Initial presentations and technical qualification, to delivery and after-sales maintenance.
We invite all Brazilian proAV integrators and consultants to help us build the next 100 projects, backed by Polywall full-cycle partner assistance (from live demos for potential customers to pre-sales and implementation support), not mentioning the unrivalled technical assistance delivered in hours, not days. Contact us today to become a Polywall partner in Brazil and LATAM!
Hands-on Experience
At the AVHub booth, visitors had the opportunity to try Polywall solutions in action:
- Feel the control room operator user experience with different usage scenarios - PC operator, tablet controls, tailored interfaces
- Observe benefits of software streaming in action, sending content to the video wall via Polywall Streamer without any extra hardware
- experiencing exclusive virtual control rooms, and
- testing a new upcoming feature - Polywall Lens - firsthand.
Dedicated Polywall Demo at the D-Show Showroom
Following the vibrant conference, Polywall and AVHub hosted a dedicated Polywall session at the D-Show showroom, showcasing the Polywall software in a control room environment with LED video walls. This exclusive presentation has attracted proAV integrators and consultants interested in enhancing their solution offerings.
Atmosphere and Outcome
Dealer Tech Day 2025 confirmed that demand for advanced control room solutions in LATAM is stronger than ever. After the main program, participants continued discussions in an informal setting, exchanging experiences and planning collaborations.
Want to see how Polywall can enhance your control room projects? Request a demo today.
